Step 8 · Billing

Credits & estimates

Credits are honesty. Estimates are respect.

Heft meters background AI work — visibility checks, foundation harvest, scene compile — not a flat “per report” price.

Dry-run estimate

3 moments × 3 engines × P1–P3

~7,500

credits (planning range)

Balance: 142,000Sufficient

Contrast

Why teams switch

Without Heft

  • Opaque “AI tokens”
  • Surprise overages
  • Marketing promises a fixed per-check price

With Heft

  • Background AI metering with line items
  • Dry-run before checks and heavy harvests
  • Monthly pool first, boost last — in-app guide

In the app

What you do

  • See balance and credit log under project billing settings.
  • Read the in-app credits guide (/visibility/guides/credits).
  • Use dry-run estimates before starting checks or long foundation jobs.
  • Choose monthly plan + boost packs on the pricing page when usage is bursty.

/visibility/guides/credits

Visual proof

Screenshots & assets

Placeholders below — drop in product UI captures, workshop photos, or client-safe redactions.

Image placeholderScreenshot — Credits guide in app
Image placeholderScreenshot — Credit log line items

Persuasion layer

Why this step closes deals

Every product page uses the same tactics we teach — specificity, contrast, proof, transparency, and shared language for brand and SEO.

Transparency

Debits when work completes — not when you save a textarea.

Control

Dry-run default — update estimate, then go live.

Objections

Straight answers

Is 200k credits enough?+

Depends on program cadence. Pricing page ranges are planning guides — your estimate is scope-specific.

What if we spike one month?+

Boost packs do not expire while active — built for bursty research waves.

Plan capacity with eyes open

Match plan to steady burn — not peak spikes you will not use.

Credits & estimates — Heft product