For CMOs
CMO's Journey to AI Visibility
Heft measures buyer situations in live AI engines: mention, citation, and recommendation, and the role your brand plays in the answer.
Why teams use Heft
Buyers decide in answers now—not keyword ranks.
Measure your story intensity
Sign up and run a visibility check across live engines—see mention, citation, and recommendation, and which answer wins.
21
Example reads
3+
Engines
Live
Checks
Example reads
6 example reads—then run a visibility check in Heft®
Each read is one buyer situation on this topic—written for the pressure in the room, not a product tour. When you are ready to measure it in live engines: mention, citation, and recommendation, and your story intensity.
Three pitches. One answer AI will repeat.
Another walkthrough—features on slides, nothing changed in what buyers hear from AI.
Read example →The board will ask AI. The deck is not enough.
The CMO can feel the room deciding—not waiting for the deck to catch up.
Read example →Choosing an AI visibility platform when buyers ask AI first
The method is loud. The goal is what the engines actually say—not what the deck claims.
Read example →Everyone nodded. Then someone asked ChatGPT.
Everyone agrees on the goal: Proof that the story moved in live engines—not another mention count.
Read example →Two vendors. One story AI recommends.
Two vendors, same category, same polite nodding—until you ask the model which story it would recommend.
Read example →A planning week when three vendors pitch AI visibility—and buyers are al
The CMO can feel the room deciding—not waiting for the deck to catch up.
Read example →